How to Improve Packaging or Product Packaging

After knowing the function of packaging, of course you can conclude or find the right way to improve the quality of your packaging so as to attract consumers and increase sales. The following are some of the ways you can improve the packaging or packaging of your product.

1. Product
   name The product name must match the product you want to sell. The right name for a product is a unique name, not too long, easy to remember and is related to the product you are selling.
2. Information
   Try to provide relevant information on the packaging so as to increase the level of consumer confidence. For example, if you sell food products, you can list the exact nutritional value and highlight the benefits of consumers. For other products, you can provide information about why consumers need your product, which is quite important.
3. Consistent
   colors Color is a reflection of the product you are selling, although the color of the packaging does not have to match the color of the product. What is clear is the choice of colors that can make customers interested in your product. For example, using bright colors to show a brighter appearance or with other innovations.
4. Brand identification
   Make sure your packaging matches the product you are selling. The identification of certain products is generally carried out by consumers by looking at the packaging. Therefore, make sure to make packaging that is easy for consumers to remember.
5. Clarity
   Clarity is the most important factor in making a package. Don't let the packaging you use confuse consumers because it will reduce the level of trust so that sales of your product will be disrupted.

That's a little about the effect of packaging on product sales. After reading all the information above, of course you now understand that packaging design is very influential in attracting consumers to use your product. I hope the article about the effect of packaging or packaging on sales can be useful for you in determining the right packaging design.

 

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